Applications sought for 2014 Farm Fresh Atlas™ of Southeastern Wisconsin

UWEXLogo-webIf you are a farmer or small, local business that wants to attract more customers in the Milwaukee Metropolitan area, then the 2014 Farm Fresh Atlas™ of Southeastern Wisconsin is for you! The Atlas features local farmers, small businesses that are primarily food or farm related and farmers’ markets. “We developed this Atlas to meet consumers’ interest in choosing where their food comes from.” says Rose Skora, Kenosha/Racine Counties UW-Extension. “Consumers want the freshest, best-tasting and healthiest food available. Additionally, they want to help preserve farms as part of the local landscape. The Atlas will let people know where and how to buy directly from growers.” Even with all the backbreaking work that farmers have to do, sometimes the hardest thing they must face is marketing their products. Farmers who sell directly to consumers, through on-farm sales, farm stands, farmer markets, CSA’s, or U-Pick operations or through other methods can be listed in the Atlas. Any food related business that also supports farmers such as cheese factories, food co-ops, restaurants, bakeries, meat processors and others can participate as a business sponsor.  Target counties include Dodge, Jefferson, Kenosha, Milwaukee, Ozaukee, Racine, Rock, Walworth, Washington and Waukesha. For more information, or to request application materials, contact Laurel Priesgen at 262- 857-1945, or laurel.priesgen@kenoshacounty.org . Applications are also available on the website at http://www.farmfreshsewi.org/applications.htm .

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